Thursday, November 20, 2025

Brand Ahneet – the biggest Gen Z on-screen pair of India! | 10 huge brands for Saiyaara stars: Ahaan’s Iconic 5 & Aneet’s Fab 5 to rewrite debutant endorsement history



Saiyaara’s Ahaan Panday & Aneet Padda are called ‘Ahneet’ by their fans, who support them like family on social media.
 Ahneet became Gen Z favorites when YRF & Mohit Suri’s Saiyaara broke records as the highest-grossing love story in Indian cinema. Ahaan and Aneet impressed everyone with their acting in this emotional love story that has become a symbol for a generation.

Their fanbase is growing fast.
 They are mostly loved by Gen Z in India, Indians living abroad, and South Asians around the world who enjoy Hindi movies. Their popularity is so big that they are now being compared to some of the greatest debuts in Indian cinema history.

Ahaan Panday has become a big disruptor in Bollywood in 2025, becoming the biggest Gen Z male star in the film industry.
 Aneet Padda became the sweetheart of the nation and is the youngest Indian actor to lead a blockbuster film in the Maddock Horror Comedy Universe, directed by Dinesh Vijan, called Shakti Shalini.

It is amazing to see how much love they are getting because of their acting and talent.
 Before Saiyaara, they were not well known. In hindsight, it's clear YRF was confident in their talent and decided to launch them on the big screen so they could impress everyone.

Today Ahneet is the biggest Gen Z brand in India – they stand for everything that this generation looks for in their icons and represent their voice and dreams.


YRF wants to keep Ahaan and Aneet in the spotlight for their next projects and preserve the mystery around their debut.
 They hope to cast them again in a big hit by a top filmmaker in the country. The excitement around them is something very few debutants have experienced in Hindi cinema. Industry insiders call it a ‘lightning in the bottle’ moment that Bollywood needed.

Trade analyst Taran Adarsh says, “I can’t think of a bigger brand than Ahneet today for Gen Z.
 The reason is that both have shone individually and together, and they have the same impact on pop culture, which is very rare. You can’t say Ahaan had more impact than Aneet or vice versa. Ahaan and Aneet are a breath of fresh air for the industry, and we are all hoping they keep growing with every film. Let’s be honest – an actor’s brand value is always judged by box office success. You have to have a strong theatrical pull to be considered a star or a superstar because that’s the only true measure of success. Ahaan and Aneet have a lot of potential thanks to their start in Saiyaara. If YRF can keep their interest and the excitement they have now, without overexposing them, we can be sure we are watching two genuine stars emerging from Gen Z. I really hope these two take the industry forward in the years to come.”

A source close to Bollywood Hungama shared, “YRF is following a very selective brand strategy for Ahaan Panday and Aneet Padda.
 It has to be iconic and exclusive, something no debutant has ever had before. You can sense this in Aneet’s brands already. She has worked with Lakme, the most iconic beauty and makeup brand in India. Aneet has also joined Tanishq, the biggest jewelry brand, for their Gen Z collection Mia. We hear the next three brands for her are also among the biggest names in their fields.”

The source adds, “The same strategy applies to Ahaan Panday as YRF is hoping he becomes a major force in Indian cinema.
 YRF wants to place Ahaan in brands that are truly disruptive and iconic. They have already locked in the biggest brands, and five campaigns are set to roll out quickly. They would have liked to start sooner, but these are big multinational and national brands, and all of them have their own plans and timelines to launch Ahaan as the biggest new star to be discovered by the country. So, expect a huge wave of big announcements that will surprise and impress everyone.”

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