Ayushmann Khurrana brings his signature charm to Amazon Pay’s ‘Payments ka A to Z’ campaign

 Ayushmann Khurrana, who is known for making people laugh while also being easy to connect with, is once again in the news. This time, he's the main face of Amazon Pay's new campaign called "Payments ka A to Z." The campaign started on October 1, 2025, and it shows Amazon Pay as a single place where all your payment needs can be handled. This includes things like using UPI, cards, paying bills, using a wallet, paying later, and booking travel.

In the fun and funny ad, Ayushmann is shown in a messy and funny home situation where shoes end up in food containers and clothes end up in the dishwasher.

 The humor highlights how using different apps for different payments can be confusing and disorganized. It also shows how Amazon Pay's simple and unified platform helps make everything easier.

Ayushmann expressed his happiness about working with Amazon Pay again.

 He said, "I'm really excited to be part of this 'Payments ka A to Z' campaign with Amazon Pay. What I love about this innovation is how it puts the customer first. Amazon Pay is now one place for all payments, deals, and rewards, making it a big change for users who want things to be simple and efficient. The ad uses humor, but the message is clear: Amazon Pay is making digital payments simpler, smarter, and more rewarding."

The newly updated Amazon Pay wallet is now easy to reach from the Amazon.in homepage and through the Amazon Pay shortcut app.

 It brings all your payment options together into one organized space. Users can pay bills, book travel, manage cards, and also get real-time personalized suggestions for the best payment options.

Vikas Bansal, the CEO of Amazon Pay India, said, "Building on our long-term partnership with Ayushmann Khurrana, who constantly reflects our values of simplicity and innovation, Amazon Pay is taking a big step forward with the 'Payments ka A to Z' campaign.

 This update turns Amazon Pay into a complete payment solution by bringing all major payment tools into one place. With this campaign, we are living up to our promise of making the A to Z of payments work smarter for millions of people in India."

The campaign, created by Quotient Ventures, will be shown on TV, digital, and social media platforms.

 With Ayushmann leading the campaign, the brand aims to reach a wide audience and encourage people to use the new features on the platform.