Exhibitor Vishek Chauhan says Akshay Kumar was the biggest beneficiary as well as causality of elitist cinema; also says that Shah Rukh Khan, Salman Khan, Aamir Khan are forced to work with South filmmakers in the absence of mass directors in Bollywood

Khel Mein was the third Akshay Kumar film of the year and furthermore his third continuous failure, in spite of a good verbal. Akshay has made 11 movies since the pandemic, eight of which have failed. Because Akshay Kumar was having consecutive hits prior to the pandemic, it has surprised business and industry. In his tweet, Vishek Chauhan, the proprietor of Roopbani Cinema in Purnia, Bihar, made an intriguing observation. He stated, "The biggest beneficiary of the elitist wave of commercial cinema in Bollywood was @akshaykumar, and unfortunately its biggest casualty too...when this niche, urban, slice of life targeted at top tier cities and plaxes started tanking..." Vishek Chauhan also provided Bollywood Hungama with a comprehensive explanation for this tweet, which reads as follows:

Beginning in the early 1990s, Tom Hanks enjoyed success in Hollywood with films like Forrest Gump. Jim Carrey, Will Smith, Adam Sandler, and Will Ferrell all developed during this time. They were enormous stars and their movies would do a business $100 million.

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Selective: Vishek Chauhan, the exhibitor, claims that Akshay Kumar was both the primary beneficiary and the primary cause of elitist cinema; Fenil Seta - August 24, 2024 - 4:52 PM IST Khel Khel Mein was the third Akshay Kumar film of the year and also his third consecutive flop, despite a good word of mouth. It also says that Shah Rukh Khan, Salman Khan, and Aamir Khan are forced to work with South filmmakers. Post-pandemic, Akshay has conveyed 11 deliveries, out of which 8 movies have been flops. Because Akshay Kumar was having consecutive hits prior to the pandemic, it has surprised business and industry. In his tweet, Vishek Chauhan, the proprietor of Roopbani Cinema in Purnia, Bihar, made an intriguing observation. According to him, "The biggest beneficiary of the elitist wave of commercial cinema in Bollywood was @akshaykumar, and sadly its biggest casualty too..when this niche, urban, slice of life targeted at top tier cities and plaxes started tanking..." Vishek Chauhan, the exhibitor, claims that Akshay Kumar was both the primary beneficiary and the primary cause of elitist cinema; also states that due to the absence of mass directors in Bollywood, Shah Rukh Khan, Salman Khan, and Aamir Khan are forced to collaborate with South Korean filmmakers. EXCLUSIVE: Exhibitor Vishek Chauhan says Akshay Kumar was the greatest recipient as well as causality of elitist film; also states that due to the absence of mass directors in Bollywood Photos, Shah Rukh Khan, Salman Khan, and Aamir Khan are compelled to collaborate with South Korean filmmakers: Karan Johar goes to Pickleball title Season 2 eventPhotos: Photos: Gulzar, singer Sumeet Tappoo, and others attend the "Dil Pareshan Karta Hai" album launch. At the airport, pictures of Kiara Advani, Sunny Leone, and Ayushmann Khurrana were taken. Disha Patani and Mouni Roy spoke harshly to Bastian in BandraPhotos: Raj Kundra raged at Hakkasan in BandraPhotos: Zaheer Khan and Sagarika Ghatge snapped in BandraPhotos: BandraPhotos by Rhea Chakraborty: At Pradeep Bandekar's prayer meeting, Shah Rukh Khan, Aamir Khan, Vicky Kaushal, and others took pictures. Next, Vishek Chauhan provided Bollywood Hungama with a comprehensive explanation for this tweet, which reads as follows:

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This period lasted from 2007 to 2008 and came to an end with the release of Iron Man. The stars previously mentioned are then redundant. In a similar vein, Bollywood entered a new phase following the release of 3 Idiots in 2009, when we began producing niche films aimed at the growing number of multiplexes. Aamir Khan and Rajkumar Hirani showed the way that without single-screen support and without the help of level 2 and level 3 urban communities, you can convey a blockbuster.

Before that, Akshay Kumar was starring in comedies and mainstream films like Bhool Bhulaiyaa (2007) and Kambakkht Ishq (2009), among others. Then, at that point, he hit a low and his mass movies quit working. This made the Bombay entertainment world expect that mass movies are dead. However, this was due to the fact that producers galat mass films bana rahe the.

Rowdy Rathore, which Akshay Kumar released in 2012, was his biggest hit in a very long time. However, with Special 26, he made a change. I recall that it conflicted with ABCD. ABCD was the leader until the afternoon shows on the day of release. However, Special 26 was a successful film that received widespread praise.

As a result, Akshay began working on films like Airlift (2016), Rustom (2016), and Toilet: Ek Prem Katha, for example, As a result, Akshay Kumar went from being a common guy to becoming a total multiplex darling. He crested in 2019 with four consecutive hits - Kesari, Mission Mangal, Housefull 4 and Great Newwz. A prestigious film like Good Newwz was also successful in making Rs. 200 billion.

This monster burst during the COVID era. It put an end to this sort of film. When Laal Singh Chaddha only managed to collect Rs in 2022, Aamir Khan also suffered. sixty crores However, Aamir is underappreciated because he appears in fewer films. Even Aamir would have suffered just like Akshay if he had worked on four to five films per year.

In the multiplex, Shah Rukh Khan was unable to make that transition. Chennai Express (2013), a complete mass entertainer, was his era's biggest hit. Then, with films like Jab Harry Met Sejal (2017), Fan (2016), Zero (2018), and others, SRK attempted to enter the multiplex cinema market. These movies won't ever work. This is the point at which he chose to make mass movies and he scored and how.

Salman Khan went to do Tubelight after taking the bait once with Bajrangi Bhaijaan (2015). He returned to his roots after realizing that this was not the place he wanted to be. As a result, his fame remains intact. Even SRK's fame remained unaffected. However, Akshay Kumar suffered the most because he was the biggest beneficiary of the kind of movies he was making.

Akshay prior was working in 4 movies every year he's actually doing likewise. Then, we used to congratulate him on the number of movies he gave us. His films are currently making matters worse because audiences do not want to watch them.

Akshay, yet a great deal of entertainers like Ayushmann Khurrana and Rajkummar Rao likewise helped in that time. Their movies earned Rs. 100 crores business and presently they can't do as such (for certain special cases). The pressure is getting to Ranveer Singh as well. Rocky Aur Rani Kii Prem Kahaani barely managed to break even in 2023, while 83 suffered a setback in 2021.

During that time, niche films like these would earn Rs. 100-150 million dollars from five cities' multiplexes. Wahan se business aaya toh theek, nahin aaya toh bhi theek — wahan se business aaya toh theek Additionally, overseas and OTT platform revenue would guarantee a profit of nearly Rs. 100 crores now and again. Yeh, the zamana is gay.

In those ten to twelve years, Bollywood's DNA changed. We currently lack writers and directors capable of producing sufficient mainstream films. We for the most part have individuals who can make films for multiplexes. The industry suddenly feels the need for mass filmmakers.

Bollywood has no choice but to outsource to the South. Aamir Khan has gone down South for shopping. Shah Rukh Khan has proactively shown them the way (with Atlee's Jawan). Salman Khan is collaborating with A R Murugadoss, a South director, on Sikandar. Varun Dhawan is likewise working with a South chief and maker (with Child John, created by Atlee and coordinated by Kalees). Ranveer Singh attempted yet it didn't emerge, tragically (with Hanuman chief Prasanth Varma). Sandeep Vanga Reddy was the inspiration behind Ranbir Kapoor's biggest hit to date, Animal.

Read Also: Exchange specialists feel that Stree 2 would open at Rs. 35 to 40 crores, whereas Vedaa and Khel Khel Mein would only open in the single digits.