Despite this, strong audience interest has forced these big chains to finally start showing the film.
Haunted 3D made Rs. 2.75 crores from just single-screen theaters and smaller chains, which shows how much the film is being talked about and how the movie business works.
The film directed by Imtiaz Ali, Main Vaapas Aaunga, starring Diljit Dosanjh, Vedang Raina, and Shavari, did not do well and made just Rs. 1.40 crores on Friday.
It had high production costs and is expected to be a big failure at the box office. What's even more surprising is that a film directed by Imtiaz Ali with Diljit Dosanjh opened with only half the box office earnings of a low-budget horror film directed by Vikram Bhatt, starring Mimoh Chakraborty.
Kangana Ranaut's film, Bharat Bhagya Vidhata, also failed, with a start of just Rs. 1 crore.
The fourth release of the week, Governor, also didn't do well, starting around Rs. 1 crore. Both of these films started with about 60% less than Haunted 3D.
This has been a very surprising Friday, and the theater owners have found some support from the horror genre, along with Hollywood films like Disclosure Day, Backrooms, and of course, Obsession.
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