The Bombay Supreme Court confirmed the publication of a film on Wednesday entitled Shaadi Ke Director Karan Yohar (who wanted to turn him into Shaadi Ke Director Karan O' Johar) and found the film's title violated personality and advertising rights.
Divisional banks, including Supreme Richter Alok Aradhe and Justice M S Karnik, have rejected a complaint from film manufacturer Sanjay Singh. The court argued that Karan Yohar enjoyed and invoked goodwill both in India and internationally, particularly in the entertainment industry.
In a strongly formulated observation, the bank found that Karan and Johar, when used together, unmistakably refer to famous directors and producers. The court said that Johar's name was effectively a brand and had considerable economic value. The Court of Justice also rejected Petent's argument that he was ready to change the title by inserting the word "are" (and) between the two names, and refused that the use of the two names, Karan and Johar, would be sufficient to cause confusion in the public's head.
The court found that such changes were not sufficient to eliminate connections with Karan Johar, adding that the title would allow the audience to assume that the filmmakers are involved in misleading and unapproved films.
A prominent figure in Indian films, Karan Johar is known for his extensive work as a director, producer, talk show presenter and media personality. The court emphasized that the name achieves important brand values and is protected according to the principles of advertising and individual rights.
This ruling made it clear that the High Court must respect the rights of celebrities in their name and brand identity, especially when such an identity is commercially valuable and closely related to public perception. As a result of the verdict, the director Shaadi Ke Karan-Johar's publication stay and effectively blocks its distribution under the controversial title.
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