Bhool Bhulaiyaa 3 Box Office: Kartik Aaryan starrer has superb hold on Monday, set to surpass Rs. 150 crores in quick time

In terms of box office performance, Bhool Bhulaiyaa 3 is doing pretty well. The film has performed exceptionally well on Monday as well, earning Rs. 17.50 crores after a very successful opening weekend that brought in Rs. 110.20 crores. The drop is only about 50%, which is a very good hold on high numbers given that Friday's collections were Rs. 36.60 crores.

Actually, any amount of Rs. 15 crores would have been impressive enough, but the movie has made a few more, which is amazing. The fact that the movie hasn't released much on Monday despite Friday being a Diwali holiday also helps to balance things out. However, the holiday effect persists in some areas because